Events and Marketing Internship
Windy City Motorcycle Company Dealership Locations: Milwaukee Harley-Davidson, West Bend Harley-Davidson, Triumph Detroit, Lake Shore Harley-Davidson, Woodstock Harley-Davidson & KTM Triumph, Starved Rock Harley-Davidson, Illinois Harley-Davidson, and Wild Fire Harley-Davidson About Us The Windy City Motorcycle Company (WCMC) is a veteran-owned company that operates as more than just a motorcycle retailer. We are a team of riders- catering to other riders. As one of the largest motorcycle retailers in the industry, WCMC is setting the standard and shaping the future of motorcycle retail experience. Our teams are fueled by their passion for fulfilling dreams of riding two-wheeled and three-wheeled vehicles, making each day at work an exciting new adventure. If you share our passion for motorcycles, join us by rolling on the throttle! Internship Program: This internship provides a pivotal opportunity to contribute to the development and execution of dealership-level marketing strategies, events, and activities. Gain valuable, hands-on experience in the dynamic world of dealership marketing! Date range: Middle of May through Middle of August 2025 (weekends and nights). Hours: Roughly Tuesday- Saturday OR Wednesday- Sunday | 40 hours per week (days will vary based on dealership location). Each dealership location offers one internship position. Interns will be compensated at a rate of $18 per hour, paid bi-weekly. What You’ll Be Doing: Communication:
- Work alongside the Dealer Leadership team (General Manager and Local Store Marketing Coordinator) to ensure a local marketing plan is documented and scheduled to drive the business for each location.
- Gather, report, and share best practices and after-action reviews of marketing activities
- Seek and communicate with local vendors.
- Work closely with the Local Store Marketing Coordinator to market events, create content, capture photos, and post on social media.
- Review POP kits, In-store collateral, and overall dealership readiness.
- Assist with maintaining brand standards and creative guidelines.
- Setup and clean up of promotions and events inside the dealership
- Assist with Food and Beverage management - execution of foot traffic events, and event set up of the dealership and have a large role in the overall customer experience during events.
- Assist with the setup and cleanup of all events held at the dealership and off-site events.
- Act as liaison to vendors leading up to events and on event days. Help develop and ensure delivery of dealership-specific event programming to generate traffic and brand awareness.
- Coordinate creative materials for all events, both on and offsite, for the dealership.
- May attend and run offsite events and represent the dealership.
- Other Duties as Assigned.
- A passion for the industry is highly desirable.
- Creative mindset with the ability to think quickly.
- Commitment to working dealership events & weekends (Must be at Homecoming Rally July 10-13 & all Chicago Bike Nights).
- Excellent communication skills.
- Upbeat and fun personality.
- Pursuing a Bachelor’s Degree in Marketing, Communications, or a related field
- Applicants must have access to reliable transportation and secure housing to ensure consistent availability for on-site responsibilities and activities.
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