Senior brand manager - waste

Reynolds Consumer Products
Lake Forest, IL

Overview:

Join Reynolds Consumer Products …and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and high-performance organization. Are you looking to build a strong career? Then we have an opportunity for you! We are searching for a Senior Brand Manager, Hefty Waste to join our team located at our headquarters in Lake Forest, IL.

Responsibilities:

Y our Role:

 

As a Senior Brand Manager , you will lead cross-functional teams to develop and commercialize new products to address evolving consumer needs, build a future pipeline of growth initiatives, and meet company sustainability goals. You will work in a collaborative environment and will have the opportunity to bring your experience and creativity to drive strong business growth. This position reports to the Senior Director of Marketing.

 

You will have the opportunity to Make Great Things Happen!

  • Lead cross-functional team projects to develop and commercialize Brand and Private Label new products, line extensions, and product/packaging improvements.
  • Develop strong working relationships with RD&E counterparts to facilitate product initiatives.
  • Lead consumer research to identify new product opportunities and to guide new product strategic definition.
  • Develop and interpret detailed P&L’s to drive new product profitable growth.
  • Lead the development of the business case for product commercialization opportunities inclusive of launch strategy, pricing, competitive context, and distribution.
  • Collaborate with Customer Marketing and Category Management to develop sales materials to aid in the launch of new items.
  • Analyze business trends and provide input on gaps and opportunities for the brand and portfolio.
  • Prepare and present monthly stage gate project updates of key innovation projects to the Hefty Business Unit.

You will love it here if…

  • You put safety first, always.
  • You listen, learn, and evolve.
  • You are passionate about collaboration, teamwork, and achieving shared goals.
  • You treat all people with respect, operating ethically, and embrace inclusivity.
  • You are committed to improving our impact on local communities.
Qualifications:

We need you to have:

  • BA/BS degree in Marketing, Business or related field.
  • 7+ years of related professional and progressive Brand Marketing experience in the CPG industry.
  • 3-5 years of experience with market research and new product development.
  • Strong organizational skills with high attention to detail.
  • Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
  • Experience with consumer research methodologies and a New Product Stage Gate Process is desirable.
  • Excellent business acumen with experience managing budgets/P&L.
  • Proficiency with retailer scan data analysis programs such as Nielsen or IRI.
  • Ability to work a flexible schedule during key business deadlines.
  • Proficient in MS Office.
  • Ability for some travel (10-15%).

Icing on the cake:

  • MBA or other advanced degree.

 

If you answer yes to the following…we want to meet you!

  • Intellectual Curiosity: Do you have an inquisitive nature?
  • Problem Solving: Do you have a knack for tackling issues head-on?
  • Entrepreneurship: Do you enjoy taking ownership of your work?
  • Customer Centricity: Do you always act in the best interests of the customer, putting their needs first?
  • Growth Mindset: Do you focus on progress rather than perfection?
  • Continuous Improvement: Are you never satisfied with the status quo?

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

Not a good fit but know someone who is? Please refer them!

Local candidates only, no relocation assistance available

Join Reynolds Consumer Products and Drive Your Career across a world of opportunities!

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at [email protected] .

No recruiter calls or emails please.

 

RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.

 

#LI-Hybrid

Posted Salary Range: USD $150,000.00 - USD $160,000.00 /A Bonus Eligibility: Role is eligible for 18% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.
Posted 2025-11-03

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