Marketing coordinator
Who We Are:
At Formic, we’re on a mission to revolutionize American manufacturing and create more abundance in the world. We believe in continuing the American legacy of innovation by making automation accessible to all manufacturers and increasing their factory productivity by 10x. Built upon deep expertise in robotics and manufacturing, our unique full service automation solutions combine the best automation technology, software, and analysis tools for manufacturers with best in class uptime, support, and maintenance services. We are creating a new era of supercharged efficiency and competitiveness for US manufacturers. As the world faces growing pressure from tariffs, rising costs, and labor shortages, Formic is uniquely positioned as the industry leading solution to overcome these challenges. Fueled by our vision for a re-industrialized domestic supply chain, everything we do is aimed at growing “Made in America” products. And we’re growing fast - achieving 7x growth in production hours YoY. Supporting us in our mission, with investments thus far totaling over $60 million, are backers including Lux Capital, Initialized Capital, Blackhorn Ventures, Mitsubishi HC Capital NA, and CEOs and founders of multiple Fortune 50 companies. About the Marketing team: As the Marketing team at Formic, we are tasked with articulating the value of Formic’s offering to a diverse audience and driving top of funnel growth. We are creative, organized, flexible, and entrepreneurial. Each week and month looks a bit different as we continue to experiment with new strategies and optimize our approach to existing channels. Our team is a perfect fit for those looking to work on a range of projects as a member of a team driven by a singular mission: help Formic grow. As Marketing Coordinator, you will: Have a strong understanding and deployment capabilities for a wide range of marketing tactics including content creation, SEO, email marketing, social media, ad creation, graphic design, website edits, and more.Be able to understand and contribute ideas to a full funnel tactical game plan for top, middle, and bottom of funnel growthDeploy assets and campaigns to drive monthly lead generation targets for the middle and bottom of the funnel set by Marketing leadership.- Support the aggregation of core company messaging both internally and externally
- Make updates to maintain the company website
- Create sales and marketing assets for use in developing pipeline, closing business, and nurturing customer relationships
- Enjoy driving the growth of the business
- You are a creative, naturally curious, and entrepreneurial spirit with a passion for creating exceptional B2B content.
- You will have a proven track record of marketing in the B2B space and thriving in a fast-paced and dynamic business environment
- 2+ years of experience in content creation, email marketing, social media, website updates, content marketing, and marketing automation with a specific focus on B2B.
- Strong cross-functional collaboration skills and the ability to work with various departments and enjoy being a part of a team.
- Naturally driven “get stuff done” attitude and comfortable working autonomously.
- Excellent communication skills in a remote work environment, including email and project plans.
- Comfortable with data analysis and using it to drive creative execution.
- Flexibility to adapt to evolving business needs.
- Experience in the automation, robotics, or manufacturing space.
- Experience with Hubspot and Salesforce.
- For Chicago-area candidates, willing and able to work on a hybrid schedule (3+ days/week) in our Woodridge, IL headquarters office
- Equity in Formic: Own a meaningful stake in a fast-growing Series A startup, backed by leading global investors
- Comprehensive Healthcare Coverage: 99% covered Medical, Dental, and Vision insurance plans, with 75% coverage for dependents, provided by Blue Cross Blue Shield and Guardian
- Additional Fully Covered Insurance Benefits: FSA & DCFSA, Life Insurance, Short-Term Disability, and Long-Term Disability through Guardian, all 100% employer-paid
- Employee Assistance Program (EAP): Fully funded by Formic and provided via Guardian, offering support when you need it most
- Paid Parental Leave: Generous parental leave to support our employees and their growing families
- Company-sponsored 401(k): Invest in your future with our company-backed retirement savings plan
- Home Office Stipend: A one-time allowance for fully remote employees to set up your ideal at-home or on the road work environment
- Monthly Cell-Phone Reimbursement: Monthly stipend toward phone and internet expenses
- Flexible Time-Off: Take the time you need, when you need it, supported by our flexible PTO policy
- Paid Company Holidays: Celebrate important dates with paid time off
- Fearless Optimism: You share our ambitious vision of what we can accomplish. You’re aware of the challenges we will face as a startup doing new things in an old space, but you’re energized by the incredible opportunity we have to drive change for our customers, and for the manufacturing industry at large.
- Factories First: You have a strong customer focus, no matter who your customer is. You seek to make things easier and better for our customers, even if it makes your job a little harder.
- Today, Not Tomorrow: There are always plenty of projects to tackle in a startup, but you prioritize, take accountability for work, and have a bias toward action.
- Be Right Often: You don’t do things just because that’s how they’ve always been done. You keep looking for ways to improve, seek out feedback along the way, and back your decisions up with data.
- Made of Rubber: Just like rubber, when you fall you bounce back up. You know there’s going to be a lot of challenge and change in our work ahead but you are adaptable, resilient, and ready to thrive through it all.
- Good Baton Passes: You work with a desire to make things easier and better for your team members. You use empathy to understand the needs and goals of others and support each other so Formic can be successful together.
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