Staff Growth Marketing Manager (Auth0)

Get to know Okta

Okta is The World’s Identity Company. We free everyone to safely use any technology, anywhere, on any device or app. Our flexible and neutral products, Okta Platform and Auth0 Platform, provide secure access, authentication, and automation, placing identity at the core of business security and growth.

At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences.

Join our team! We’re building a world where Identity belongs to you.

This person will:

1. Build the marketing strategy for Auth0 Developers , collaborating with the broader Marketing, Product, and Developer Led Growth teams to execute initiatives to drive customer acquisition.
2. Act as a bridge between the Marketing teams and the Developer Led Growth (DLG) Self Service team to ensure the Company marketing strategy is aimed at maximizing DLG funnel goals.
3. Partner with Marketing for nurture campaigns, webinars, social media, and blog posts that tell the story of how Auth0product supports startups, developers and nonprofit organizations.
4. Champion Developer Experience: Advocate for Auth0’s developer-centric features internally and externally, leading product and feature launches, creating market-validated content.
5. Stay Informed: Build deep knowledge of the identity landscape, Auth0 solutions, and developer use cases to inform strategy and execution.
6. Create, roll out, and maintain non-technical content such as web copy and content, demos, videos, workshops, tutorials, blogs, and events to connect Auth0’s capabilities to customer needs.
7. Develop Messaging & Positioning: Craft and implement clear, concise, and developer-friendly messaging and positioning for Auth0’s solutions, translating complex technical concepts into impactful narratives.
8. Contribute to the full lifecycle of campaigns, from ideation and development to launch and optimization , including Paid and Digital marketing.

We are looking for someone with:

1. Experience in communicating directly with developers and working with organizations/platforms that service them
2. Strong understanding of the unique needs of the developer persona
3. Proficiency in reporting funnel metrics
4. Outstanding written and verbal communication skills
5. Excellent verbal and written communication skills and ability to tell compelling stories in an efficient way.
6. Experience working in a fast-paced environment
7. Thrive (Push, push, push) to get things done in a complex environment
8. Demonstrated ability to collaborate with teams in a fast-moving, dynamic and sometimes ambiguous business environment across time zones
9. Transparency and comfort working with open communication channels
10. You have experience launching products, developing messaging and product positioning
11. Comfort in picking up dropped balls and helping projects get to the finish line
12. Proven ability to develop and execute Go-to-Market (GTM) strategies for technical products 

Please Note:

This division is highly collaborative, but demands candidates who want autonomy. We are “a startup within a Unit inside of a publicly traded company” focusing on unique offers and customer audiences.  We run lean and we iterate fast.

Comfort with Independence and a Sense of Ownership is integral to success in this role. Candidates must understand how to collaborate across many established teams, within their own team, and independently ideate the best team and solo projects in enablement. Creativity and resourcefulness are necessary and encouraged.

#LI-Hybrid

P23589_3268823

Below is the annual base salary range for candidates located in California (excluding San Francisco Bay Area), Colorado, Illinois, New York and Washington. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location. In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program please visit: .

The annual base salary range for this position for candidates located in California (excluding San Francisco Bay Area), Colorado, Illinois, New York, and Washington is between: $147,000—$202,000 USD

What you can look forward to as a Full-Time Okta employee!

• Amazing Benefits
• Making Social Impact
• Developing Talent and Fostering Connection + Community at Okta

Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! .

Some roles may require travel to one of our office locations for in-person onboarding.

Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.

If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation.

Notice for New York City Applicants & Employees: Okta may use Automated Employment Decision Tools (AEDT), as defined by New York City Local Law 144, that use artificial intelligence, machine learning, or other automated processes to assist in our recruitment and hiring process. In accordance with NYC Local Law 144, if you are an applicant or employee residing in New York City, please click here to view our full NYC AEDT Notice.

Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Personnel and Job Candidate Privacy Notice at