Manager, Marketing Operations

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Position Title: Manager, Marketing Operations

Position Type: Regular - Full-Time ​

Requisition ID: 39332

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The Manager, Marketing Operations is a crucial member of the Global Snacking team responsible for optimizing the efficiency, effectiveness and performance of the marketing team and product portfolio by enabling executional excellence on a full spectrum of initiatives, all of which are critical to driving business growth.

Acting as a key leader and contributor to create and implement initiatives spanning AOC planning, Long Range Planning input, sustainable cost advantage, portfolio health/consolidation/simplification, network & supply chain optimization, product & packaging modifications, and RFP execution, this role works closely with the Marketing, Sales, Go to Market Channel Leads, Finance, Operations and Supply Chain teams and represents all channels within the category.

Responsible for maintaining brand integrity while driving operational efficiency, this person will play a key role in balancing the fast-paced requirements of responding to day-to-day business needs with the longer-term lens of strategic big bets. The position provides cross-functional guidance, build best-practices to drive consistency across brands/categories, and use judgement to customize solutions needed to support brand strategy and deployment needs.

Key Responsibilities and Accountabilities:

Business Unit Operational Execution
• Drives the AOC (Annual Operating Commitment – i.e., Commercial Plan) process for NA Marketing, aligning the process (where necessary) across Snacking and respective cross-functional team input.
• Acts as cross-functional lead, ensuring Business Unit Commercial Plan is integrated end-to-end across finance, supply chain, Go-to-Market, R&D, Operations, and Marketing and aligned up through to SLT (Senior Leadership team).
• Lead and drive complex cross-functional strategic initiatives and task force teams (i.e., Sustainable Cost Advantage, Portfolio Management, capacity and network expansion, RFP execution, pack changes):
o Provide Business Unit and brand strategic guidance, representing marketing on specific cost savings and capacity-based initiatives across the business.
o Lead steer-co discussions, aligning functions and presenting recommendations and updates to BU leaders
o Galvanize cross-functional team – spanning operations, supply chain, finance, and others – to execute key cost-savings initiatives to meet annual multi-million dollar cost-reduction targets

Operational Excellence
• Marketing lead for the Business Unit’s Portfolio Planning Gap Review (PPGR) - the first step of the S&OP cycle - consolidating inputs from category teams on marketing specific activities (such as changes to product portfolio, marketing promotion, and customer plans) that impact demand
• Supports P&L / Business Unit financial performance management as a key point of contact and critical stakeholder in the remaining S&OP steps, providing input on forecast assumptions, identifying risks, & generating opportunities
• Leads the bi-annual portfolio health review process to address volume and margin outliers provide recommended actions to solve. Manages the discontinuation process.
• Supports internal and external communications to customers and stakeholders in partnership with Marketing and Go to Market teams.
• Champions change through process improvements and best practices to drive consistency, encourage engagement & enhance how we operate cross functionally to deliver consistent results.

Financial Planning
• Liaises with Marketing and FP&A teams to manage volume and margin targets/floors aligned to support business objectives and portfolio strategy execution

Supply/Demand Planning
• Marketing lead, providing commercial and category guidance where required on crop related planning and management, including steering raw/pack balancing initiatives consistent with portfolio strategy, brand proposition, and customer needs/requirements.
• Critical driver of the first step of the S&OP cycle (PPGR - Product Portfolio Gap Review) consolidating inputs from category teams on marketing specific activities that effect demand
• Supports the Marketing Operations Lead with relevant inputs to represent the Business Unit in R&O and the DGR process providing the category POV on demand
• Point person for marketing on data governance processes in line with NA data and technology/governance approach

Profile:

The ideal candidate will demonstrate the following skills:

The successful candidate will have natural curiosity blended with strong commercial skills with particular business strengths in analysis, understanding the end to end supply chain, driving process improvement and effective communications. Personal characteristics should include: Strong results ‘make it happen’ orientation, strong collaborative work ethic, the willingness and capability to be a self-starter, the ability to make informed, independent judgments, strong prioritization and strong interpersonal skills in relationships, negotiating and communication.

Commercial and analytical acumen
• Strong financial and commercial acumen, with the analytical ability to interpret information from multiple data sources to gain clear understanding, provide holistic conclusions and support taking appropriate action

Executing with excellence
• The ability to deliver challenging goals, committed to exceptional performance, tenacious and accountable in driving results.
• Comfortable with ambiguity and uncertainty; the ability to adapt nimbly and lead others through complex situations or obstacles
• Problem solving, using a structured approach to uncover business needs and challenges, finding commercially sound solutions
• Strong project management skills to guarantee on time within scope delivery of projects

Key stakeholder management
• Collaborates to influence and clearly communicate complex issues and solutions; can easily navigate from knowing the project level details to topline storytelling as needed based on the audience

MINIMUM QUALIFICATIONS:

• A bachelor’s or advanced degree in Marketing, Business Administration or related field (MBA preferred)
• 5+ years of Marketing, Brand and/or Commercial Planning experience, preferably either with a leading Consumer Packaged Food company or in a B2B industry; Food or Foodservice Marketing experience a plus
• Skilled in building annual plans, with a proven track record of successfully delivering large, complex projects
• Strong financial and strategic acumen, with the analytical ability to interpret information from multiple data sources to gain clear understanding, provide holistic conclusions and support taking appropriate action
• Proficient in leading, prioritizing and multitasking against several complex projects at a time
• Ability to collaborate to influence at the Leadership team level and to clearly communicate complex issues and solutions; able to easily navigate understanding the details to topline storytelling as needed based on the audience
• Performance driven and resilient, with a high sense of urgency to execute with excellence and ‘get things done’
• Adept at decision making and able to adapt in a changing environment
• Previous experience managing people and a team is required.
• Collaborative and influential, with the ability to clearly communicate complex issues and solutions; can easily navigate from knowing the details to topline storytelling as needed based on the audience
• A solid understanding of the business, portfolio, end to end supply chain and markets, demonstrated learning agility

Compensation Package : $97,500.00 - $130,000.00 . USD annually + Bonus eligibility

The above reflects the target compensation range for the position at the time of posting. Hiring compensation will be determined based on experience, skill set, education and training, and other organizational needs.

Benefits: At McCain, we’re on a mission to create a winning culture that puts employee safety and well-being at the heart of what we do, every day. We understand and appreciate that each person’s needs are unique and ensure our benefits & well-being programs reflect that. Employees are eligible for the following benefits: health coverage (medical, dental, vision, prescription drug), retirement savings benefits, and leave support including medical, family and bereavement. Well-being programs include vacation and holidays, company-supported volunteering time, and mental health resources. Coverages are aligned with country, provincial and state governing plans and can vary by work level, location and nature of the role. Additional benefit detail available during the application process.

Your well-being matters to us, and we’re here to provide you with the necessary resources to support you in being your best self at work — and at home.