Midwest Region Sales Manager

Shannon Family of Wines Shannon Family of Wines
Chicago, IL

Job Description:

Job Description:
The Shannon Family of Wines is Lake County, California’s fastest-growing and most awarded wine company. We are seeking qualified candidates for the Midwest regional sales manager.

Position Summary:
This position is responsible for managing multiple states in order to continue to grow the Shannon Family of Wines portfolio of brands. The region manager directs and controls the execution of sales and consumer market development plans through key distributor principles and education and motivation of the distributor sales force to achieve sales goals. The candidate must effectively develop and maintain positive relationships with wholesalers to drive sales performance. A premium is placed on effective distributor management, leadership, managing people, and interaction with the SFOW team. The candidate is expected to understand and embrace the SFOW family philosophy, passion, and company culture.

Position Responsibilities:
• Management of business within a designated multi state area.
• Responsible for all region financials: Budgets, Depletions, Pricing, and Profit Analysis.
• Ensures the entire division is operating functionally and profitably.
• Develops chain plans and programming to ensure goals are being met.
• Manages the execution of standards within the distributor, including holding the distributor accountable to meet goals and implement market plans effectively.
• Builds relationships with top key accounts.
• Works closely with the COO to ensure he/she is familiar with national on/off-premise strategies and programs.

Performance Measures:
• Execution: Ability to establish priorities and meet or exceed sales goals.
• Results Oriented: Strong work ethic and drive for success.
• Judgment: Makes sound business decisions in a timely, quality manner.
• Creativity: Inspires creative thought and “out of the box” ideas that grow the territory’s business.
• Budget Management and Resource Utilization: Conscientious and efficient budget management. Maximizes company profitability and resources in the most effective manner.
• Sales ability: Effectiveness in inspiring customers to sell our unique story and purchase our products.
• Teamwork: Ability to work and communicate productively with colleagues and sales management.
• Reports to the COO

Qualifications
• outstanding knowledge in wine.
• Minimum 10+ years of experience in the wine industry.
• Previous supplier representative experience having managed a multi-state territory.

Personal Skills and Qualities
• Strong business acumen and sales analysis
• Results-oriented
• Competitive Urgency
• In control of the facts of one’s business
• Leadership
• Accountability and trust
• Excellent oral and written communication and persuasion skills
• Effective in managing people and talent development
• Concise, articulate and productive communication style
• Self-motivation with the ability to manage competing priorities
• Passion for winning.

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Posted 2026-02-09

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