General Manager ($55k-$65k)

Big City Optical LLC
Evanston, IL

Job Description

Job Description

Description:

Big City Optical is a leading firm in the optical industry, recognized for our innovative products and commitment to excellence. We are currently seeking a General Manager to join our team and support the company’s mission of providing preeminent eye care in our communities.

The Optical Retail General Manager job is to oversee and manage our Optical Retail Store. In this role you will drive exceptional customer satisfaction, manage day – to – day operations and lead and develop a team of dedicated optical professionals.

General Manager Duties and Responsibilities

  • Recruit, train, mentor and supervise a high-performing team of optical associates.
  • Foster a positive work environment encouraging collaboration, accountability, and professional growth.
  • Set sales targets and motivate staff to meet and exceed those goals.
  • Prepare various promotional materials and in-store displays.
  • Ensure staff are well versed in Big City Optical’s value proposition and are comfortable communicating and evangelizing it with clients.
  • Prepare schedules and ensure they are communicated and adjusted, when needed, in a timely manner to meet staff coverage objectives.
  • Lead staff meetings and cascade communications from leadership to ensure all associates stay informed.
  • Manage store budgets, maintain financial records and report to the district manager on trends and recommendations based on sales trends and spend management.
  • Stay informed on industry trends and technologies and leverage that information to develop teams’ knowledge and skills.
  • Oversee stock levels and work with the inventory specialist to order new eyewear products and merchandising as needed. Participate in off hours inventory count work as needed.
  • Champion a customer centric culture and manage customer complaints and issues promptly and in a professional manner from identification to resolution.
  • Manage staff conflicts, complaints, and problems.
  • Ensure compliance with various health and safety regulations.
  • Additional responsibilities as assigned to support the overall success of the store.

Requirements:

General Manager Requirements and Qualifications

  • High School Diploma or GED, college degree preferred.
  • 3 years of experience in retail supervisory roles with a track record of achieving sales targets
  • Excellent interpersonal communication skills
  • Exceptional customer service skills and commitment to a positive shopping experience
  • Knowledge of eyewear products, industry trends and optical technologies
  • Ability to stay organized and manage time effectively.
  • Strengths in leadership, management, team building, and proactive problem-solving
  • Adhere to company policies on attendance, dress code and workplace safety.
  • Capability to thrive in a fast-paced and oftentimes high-pressure environment.
  • Numerical and analytical knowledge to properly manage cash and financial records.
  • Proficiency in office productivity technologies (Microsoft, G-Suite etc.) and the ability to learn and use new technologies for day-to-day patient and business transactions.
  • Reliable transportation and willingness to travel up to 10 miles to support coverage at other locations as needed.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this Job, the employee is regularly required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms and talk or hear. The employee is frequently required to stoop, kneel, crouch, climb-up or crawl. The employee must regularly lift and /or move up to 25 pounds. Specific vision abilities required by this job include Close vision, Distance vision, Depth perception and Ability to adjust focus.

Pay: $55,000 - 65,000 per year

Benefits:

  • Incentive Plan Participation
  • Company subsidized Medical Insurance
  • Company subsidized Dental insurance
  • Company paid Short Term Disability insurance
  • 401(k) with 10% match
  • Paid time off
  • Employee discount plan

Posted 2025-08-23

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