Business Development & Marketing Representative

At Arcwide , we are more than just a consultancy, we are a team driven by commitment, teamwork, excellence, and passion . As the largest IFS Partner globally , we deliver world-class IFS Cloud solutions that transform businesses, and we’re on a mission to continue setting the standard for excellence. We are currently searching for motivated and dedicated individuals who are ready to take that next step of their career.

As the demand for IFS Cloud consulting continues to grow worldwide, Arcwide strategically positions itself as the largest preferred IFS partner by combining the world-class business consultancy of BearingPoint with the best-in-class cloud technology and innovation of IFS, to implement digital business transformation globally, delivering more value, faster. Arcwide is an IFS Platinum Channel & Services Partner that offers a full range of services and support to their customers worldwide. Arcwide has more than 500+ professionals in 23 offices in 16 countries, who collectively have hundreds of years of IFS experience in delivering business and technology transformations. To learn more about our company, click here .

Marketing & Business Development Representative

We are seeking a motivated Marketing & Business Development Representative to join our team. This hybrid role combines marketing support and business development responsibilities , offering an excellent opportunity for a junior-level professional with strong interest in marketing, sales, and business growth.

You’ll help generate, nurture, and qualify leads through marketing initiatives and outbound efforts, while also supporting campaigns, content, and events that fuel our sales pipeline. This is a growth-oriented role where you’ll gain hands-on experience across both marketing and business development functions.

What you can expect from the role:

• Support marketing initiatives including digital campaigns, social media activity, website content updates, and event/webinar coordination.
  

• Engage inbound leads through email, phone, and online meetings, qualifying them for readiness to enter the sales process.
  
• Nurture prospects by providing information, answering questions, and maintaining regular follow-up.
  
• Collaborate with the sales team to smoothly transition qualified opportunities for deeper engagement.
  
• Assist with lead generation campaigns — tracking results, identifying trends, and recommending improvements.
  
• Help create marketing materials such as case studies, success stories, and promotional content.
  
• Manage CRM data by logging activities, updating opportunities, and tracking campaign performance.
  
• Support reporting and analytics to measure marketing effectiveness and sales pipeline contribution.
  
• Contribute new ideas to improve marketing and business development processes.

Key Goals & KPIs for This Role

• Lead Qualification: Consistently convert inbound leads into qualified opportunities.
• Prospect Engagement: Maintain regular outreach activity across email, calls, and LinkedIn.
• Sales Meetings Set: Book qualified discovery meetings for the sales team.
• CRM Accuracy: Ensure all prospect interactions and updates are accurately maintained in CRM.
• Marketing Campaign Support: Contribute to execution and follow-up of marketing campaigns with measurable engagement.
• Content & Brand Support: Help produce new marketing assets such as social posts, case studies, or success stories.
• Collaboration: Demonstrate effective teamwork with sales and marketing leadership on handoffs and campaign support.

What we will look for in your resume:

• Interest in marketing and business development with a desire to grow into a hybrid role.
  
• Strong communication skills — clear, professional writing and confident verbal communication. Also being socially conscious, understanding the collective mood; feelings of the people in a particular social situation, then adapting your communication accordingly
  
• Ability to engage prospects and build rapport through phone, email, and virtual meetings.
  
• Organizational and multitasking skills to manage both marketing projects and sales follow-up.
  
• Detail Oriented paying close attention to the small elements of any task or project, ensuring accuracy, precision, and thoroughness to produce high-quality work.
  
• Comfort with technology (CRM systems, email marketing platforms, social media, Microsoft Office/Google Workspace).
  
• Creative mindset with attention to detail in content and messaging.
  
• Self-starter attitude — proactive, curious, and eager to learn.
  
• Bachelor’s degree or relevant coursework in Marketing, Business, Communications, or related field (preferred, not required).
  
• Experience in sales development, inside sales, or marketing support is a plus but not required.

Why you will enjoy working at Arcwide:

• Competitive Salary - where you are rewarded for both your individual and company performance. We anticipate an expected salary of $65,000-$75,000 for this role.
• Benefits Packages - you will have access to an excellent benefits package that includes: paid vacation and sick time; paid company holidays; healthcare insurance, life and disability coverage; tax saving plans; retirement plan; wellbeing plan; mobile phone allowance; a laptop, and additional optional benefits!
• Hybrid working – where each team has autonomy to determine their in-person and remote working schedule.
• Continuous learning – we understand that it is imperative to invest in our people’s development. Therefore, we ensure that you are always progressing in your career with learning and development opportunities
• Work life balance – our people perform best when there is work-life balance to empower our team to thrive both professionally and personally, fostering long-term success and well-being.
• Equal & inclusive culture – we are committed to having a diverse and inclusive workforce where each individual feels they belong and can thrive in a work environment with a strong sense of community.