Senior Manager, Marketing Research - Rheumatology
Company Description
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube.
Job Description
The Market Research Senior Manager will design, implement, manage, analyze, and effectively communicate market research initiatives across the Rheumatology Portfolio supporting the Rheumatology HCP and Consumer Teams. The individual will derive high-impact learnings from qualitative and quantitative primary and secondary research and partner with Brand partners and external agencies to inform strategic and tactical decision-making. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.
KEY RESPONSIBILITIES:
- Act as a market research lead for the Rheumatology Marketing team, focused on providing strategic insights, forming a trusted relationship, and staying abreast of market dynamics and burgeoning trends within the space.
- Be conversant with custom research methods, adept at supplier and stakeholder management, and able to independently lead custom research projects that deliver compelling and actionable learnings.
- Perform thought-provoking and sophisticated syntheses of learnings across Insights, Analytics, and Competitive Intelligence to develop actionable recommendations that shape strategies and tactics.
- Maintain organizational knowledge of the market, competitive trends, and industry developments and effectively communicate this knowledge to internal stakeholders.
- Build relationships as a team player, while maintaining objectivity and lack of bias to represent the voice of the patient.
- Demonstrate thoughtful confidence in presentation of learnings across different levels of the organization.
- Appropriately manage and collaborate with research suppliers.
- Monitor and manage research programs within budget and identify opportunities for cost savings where appropriate.
- Ensure all activities are conducted in accordance with financial and ethical compliance guidelines.
Qualifications
- BA or BS degree required. Advanced degree (MA, MS, MBA, PhD) preferred.
- 7+ years relevant market research experience required.
- Analytical reasoning abilities, intellectual curiosity, strong business acumen, superior organizational skills, meticulous attention to detail, and creativity in problem-solving.
- Expert knowledge of qualitative and quantitative market research methodologies.
- Excellent oral and written communication, presentation, and interpersonal skills
- Proven ability to effectively collaborate and influence in a heavily matrixed environment
- Demonstrated ability to manage a wide variety of projects and multiple priorities
- Experience managing external agencies
- Experience in pharmaceutical or a related industry is a plus but not required
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our long-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
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