Brand Manager

Job Description

Job Description

Universal Beauty Products, Inc. has been dedicated to making the world's finest, high-quality products in the beauty and personal care industry. Our customers, both large and small, are based in countries all over the world, and as a company, we pride ourselves on our commitment to producing innovative and performance driven products. We are under new management and growing, so now is a great time to join our team. Please note this is an on-site position.

In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.

Duties of the Brand Manager:

Market Analysis

Continually monitor and assess the market to understand:

• Category sales performance
• Competitive activity
• Consumer trends
• Product trends

Sales Analysis:

Work with Product Manager on monitoring brand performance by:

• Reviewing sales reports; creating sales reports as needed
• Analyzing sales trends and brand performance
• Making recommendations for improvement

Product Innovation: Support portfolio expansion by:

• Continually brainstorming new product/packaging ideas
• Developing written product concepts
• Preparing new product briefs
• Collaborating with cross-functional partners to assess feasibility and begin product development
• Managing key Marketing deadlines and deliverables in the product development process
• Tracking cost calculations to support margin targets
• Preparing Creative briefs, including product copy direction

Support of Resource Partnerships: Foster effective relationships with Marketing support through:

• Participating in regular meetings
• Ensuring clear communication
• Identifying clear deliverables and providing necessary inputs for timely execution of projects

Brand Management: Maintain the equity of your brands with on-going attention to:

• A clearly identified target consumer
• A differentiated brand positioning
• Compelling brand messaging and assets
• Competitive product portfolio
• Any other duties as requested by management

Requirements:

• A minimum of 3-5 years consumer brand marketing experience,
• Bachelor's Degree in business/marketing preferred.
• Positive attitude with a strong love for everything beauty
• Possess outstanding leadership skills
• Strong research, analytical skills and the ability understand trends and challenges
• Excellent writing and verbal communication skills
• Budget management skills and proficiency
• Proficiency in Microsoft Office Programs: PowerPoint, Excel, Word