Performance Marketing Specialist (100% Remote - Chicago Area Preferred)

Performance Marketing Specialist (100% Remote - Chicago Area Preferred)

Join WIN Home Inspection as a Performance Marketing Specialist. This role is focused on high-conversion email campaigns, landing pages, and digital content to drive franchisee and client acquisition.

Job Description

We’re hiring a Performance Marketing Specialist to create and optimize campaigns that deliver measurable results. This role is focused on high-conversion email campaigns, landing pages, and digital content to drive franchisee and client acquisition. Perfect for someone who takes pride in seeing their work directly move the needle.

You’ll work alongside a collaborative full-stack team of SEO, paid media, design, and analytics experts—giving you the ability to test faster, experiment more, and grow your skills while owning your channels and delivering results.

What You’ll Do

• Design, build, and optimize email marketing campaigns that engage and convert.
• Develop landing pages and web content that resonate with prospects and drive leads.
• Continuously refine campaigns through A/B testing, analytics, and conversion tracking.
• Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform.
• Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results.
• Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward.
• Report on campaign performance with clear recommendations for improvement.

What We’re Looking For

• 3–6 years of hands‑on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion‑driven content.
• Demonstrated ability to own projects from start to finish—strategy, execution, testing, optimization.
• Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar).
• Experience with website CMS tools (WordPress, Webflow, or similar).
• Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.).
• Exceptional writing and editing skills—persuasive, clear, and engaging.
• Competitive, proactive, and wired to show measurable results.
• Bonus: experience marketing in a franchise or B2B services environment.

Why Join Us

• Work within a collaborative full‑stack marketing team where SEO, paid ads, design, and analytics expertise are all in-house.
• Ability to pivot quickly, test new ideas faster, and accelerate learning.
• Be part of a growing, entrepreneurial company where marketing is central to growth.
• 100% remote (Chicago preferred).

Benefits include

• Competitive pay
• Health/dental/vision insurance
• 401(k) with match
• Generous PTO and holidays
• Paid parental leave
• Ongoing professional development

Seniority Level

Mid‑Senior level

Employment Type

Full‑time

Job Function

Human Resources

Industries

Consumer Services