Senior Marketing Manager
- Among America’s Best Midsize Employers by Forbes in 2021, 2022 and 2024
- As a Chicago Tribune Top Workplace for four consecutive years (2021-2025)
- Utilize marketplace, industry and consumer insights to develop and implement global category strategies that grow profit and volume including category direction, new product development recommendations, consumer/trade marketing needs, pricing and distribution strategies
- Be the global brand authority for all Fellowes Mobile brands ensuring that all marketing elements (packaging, marketing materials, merchandising, etc.) enhance, showcase and leverage the brand equity and product benefits for all brands in which we license or sell.
- Develop innovative promotions for new and existing product lines resulting in incremental volume for our customers than previous promotions and/or new revenue opportunities
- Ensure implementation, control and subsequent evaluation of the annual business plans and budget appropriations including the delivery of KPIs
- Demonstrate strong leadership skills in all aspects of managing marketing, project and strategic initiatives. Ability to ascertain priorities and guide team to efficiently execute time-sensitive projects
- Demonstrate strong management skills in leading the marketing team ensuring the team is high-performing, is optimized to handle daily workload, and is set-up organizationally for success.
- Pull and analyze data to create compelling assortment, modular layout, pricing ladder, and add/delete recommendations for the customer to help drive their business and obtain placement for Fellowes Mobile
- Develop strategy and oversee execution of compelling and polished customer presentations for Line Reviews and other customer meetings / calls.
- Lead and coordinate thoughtful and comprehensive response to adhoc customer requests for analysis, performance data, product recommendations/information, etc.
- Effectively lead and manage the marketing and graphic design teams to execute key deliverables on time and with high quality.
- Partner heavily with Sales, PD, and FM leadership to activate, drive and execute numerous projects and initiatives based on consistently changing priorities
- Understand key business and financial drivers, and leverage this information for effective decision making
- Identify, initiate and execute change management opportunities for continuous improvement and simplification within the business
- 8-10 years of marketing, product management and/or consumer products experience
- Bachelor's degree in marketing, business management or related degree
- General business management, strategic planning and entrepreneurial skills
- Product development/management, branding and analytical abilities
- Ability to organize and work efficiently + effectively within an extremely fast paced, dynamic industry and work environment, ensuring that we are executing on-time and with high quality.
- Strong staff and people management skills
- Strong project management, multi-tasking, and deliver speed across multiple projects at various development stages.
- Strong customer orientation skills
- Strong written and oral presentation skills
- Sound financial acumen and P&L experience
- Proven leadership capability, product thought leadership and an innovator of creative product and marketing ideas
- MBA in Marketing preferred
- 12+ years of marketing, brand management or consumer products is highly preferred, with at least 5 years in consumer products marketing
- Experience in working with big box retailers, especially Walmart/Walmart.com
- Experience in the wireless or wireless accessories industry
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