Brand management analyst

We are seeking a talented individual to join our Brand Management team at Marsh McLennan. This role will be based in our Chicago or New York office. This is a hybrid role that has a requirement of working at least three days a week in the office.

In this exciting role, you’ll play a key part in driving Employer Brand Marketing campaigns and brand initiatives that bring our Colleague Value Proposition to life. Working closely with experienced Brand Managers, you’ll craft compelling content that resonates with prospective candidates, analyze campaign performance, and help optimize our marketing strategies for maximum impact.

We will count on you to:

• Elevate our Colleague Value Proposition through brand awareness efforts such as crafting engaging careers blogs, social media content, and managing projects under the Brand Manager’s supervision.
• Support the Brand Manager with social media campaigns through content gathering, project coordination, copy editing, and cross-team collaboration—while staying ahead of emerging media trends to extend our reach.
• Analyze employer brand marketing metrics and campaign data to guide job board investments, assess ROI, and inform strategy through scorecards and quarterly reports.
• Monitor and maintain firm-wide job feeds and talent networks to identify trends and enhance employer brand perception.
• Develop and maintain training materials to document campaign processes and best practices.

What you need to have:

• A passion for social media and storytelling.
• Experience with campaign analysis and data analytics.
• Familiarity with Content Management Systems (CMS).
• Strong analytical and reporting skills, including proficiency in spreadsheets and data visualization.
• Ability to manage multiple tasks and projects with general supervision.

What makes you stand out:

• Experience in brand management or marketing project support.
• Knowledge of training material development and documentation.
• Strong communication skills to effectively present analytical findings and recommendations.

Why join our team:

• We help you be your best through professional development opportunities, interesting work and supportive leaders.
• We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have an impact on colleagues, clients and communities.
• Our scale enables us to provide a range of career opportunities, as well as benefits and rewards to enhance your well-being.

Marsh McLennan (NYSE: MMC) is a global leader in risk, strategy and people, advising clients in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman. With annual revenue of $24 billion and more than 90,000 colleagues, Marsh McLennan helps build the confidence to thrive through the power of perspective. For more information, visit marshmclennan.com, or follow on LinkedIn and X.


Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, veteran status (including protected veterans), or any other characteristic protected by applicable law. If you have a need that requires accommodation, please let us know by contacting [email protected].


Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one “anchor day” per week on which their full team will be together in person.


The applicable base salary range for this role is $45,900 to $91,600.

The base pay offered will be determined on factors such as experience, skills, training, location, certifications, education, and any applicable minimum wage requirements. Decisions will be determined on a case-by-case basis. In addition to the base salary, this position may be eligible for performance-based incentives.


We are excited to offer a competitive total rewards package which includes health and welfare benefits, tuition assistance, 401K savings and other retirement programs as well as employee assistance programs.