Physician Marketing & Business Development Manager

Job Description

Job Description

Job Title: Physician Marketing & Business Development Manager

NOTE : This is an expert-level, non-entry position. We require a self-sufficient B2B expert with a proven track record of generating referrals and strong familiarity with the Chicago downtown market

Job Description:

We are a leading Interventional Pain Management and Varicose Vein clinic in the South Loop/Streeterville area of Chicago seeking a dynamic and results-oriented Physician & Community Liaison to join our growing team. This individual will play a crucial role in developing and maintaining strong relationships with referring physicians, their staff, and other key stakeholders within a 3-5 mile radius of our clinic.

Responsibilities:

• Physician Outreach:
  • Develop and execute a strategic plan to build relationships with primary care physicians, specialists (orthopedics, neurology, etc.), and other healthcare providers who may refer patients for pain management and varicose vein treatment.
  • Schedule and conduct in-person meetings with physicians and their staff, effectively communicating the clinic's services, expertise, and value proposition.
  • Develop a deep understanding of referral patterns and identify key influencers within the local medical community.
  • Organize and attend relevant medical conferences and events to network with potential referral sources.
• Relationship Management:
  • Build rapport and maintain ongoing communication with referring physicians and their staff through regular visits, phone calls, emails, and other appropriate channels.
  • Provide timely and relevant information to referring physicians, including patient progress notes, treatment plans, and outcomes data.
  • Address any questions or concerns from referring physicians and their staff promptly and professionally.
  • Develop and implement strategies to overcome barriers to referrals, such as scheduling challenges or insurance-related issues.
  • Collaborate with the clinic's marketing team to develop and execute targeted marketing campaigns to referring physicians.
• Community Engagement:
  • Identify and establish relationships with key community organizations and businesses that can serve as referral sources.
  • Represent the clinic at local health fairs, community events, and other relevant gatherings.
  • Develop and implement strategies to increase brand awareness and generate patient referrals through community outreach.
• Marketing & Reputation Management:
  • Work with patients to generate positive Google and Yelp reviews.
  • Collaborate with medical device representatives from Medtronic, Nalu, Boston Scientific, and other relevant companies to identify potential referral opportunities and co-marketing initiatives.
• CRM & Reporting:
  • Maintain accurate records of all physician interactions and referral activity in the clinic's CRM system.
  • Track and analyze key performance indicators (KPIs) related to referral generation and patient acquisition.
  • Provide regular reports to the clinic management team on the progress of physician outreach and community engagement efforts.

Qualifications:

• Essential:
  • Proven experience in physician relations or medical sales, with a strong track record of success in generating referrals.
  • Comprehensive understanding of the healthcare industry, particularly in the areas of interventional pain management and varicose vein treatment.
  • Excellent interpersonal and communication skills, with the ability to build rapport with physicians and their staff.
  • Strong organizational and time management skills, with the ability to manage multiple tasks and priorities effectively.
  • Proficiency in using CRM software and other relevant technology tools.
  • Must reside within the City of Chicago and possess a valid driver's license and reliable vehicle.
• Preferred:
  • Degree in business, marketing, or a related field.
  • Existing relationships with physicians and healthcare providers in the South Loop and Streeterville areas.

Loop Medical Center is a busy and growing interventional pain management and varicose vein clinic located in the heart of Chicago's South Loop and Streeterville

Company Description

Loop Medical Center is a busy and growing interventional pain management and varicose vein clinic located in the heart of Chicago's South Loop and Streeterville