Senior creative producer / strategist
Why should you join Jerry?
- Join a pre-IPO startup with capital, traction, and runway ($240M funded | 40X revenue growth in 4 years | $2T market size).
- Work closely with brilliant leaders and teammates from companies like McKinsey, BCG, Nvidia, Better, NerdWallet, SoFi, etc.
- Disrupt a massive market and help scale us to a $5B business in the next few years.
- Be immersed in a talent-dense environment and accelerate your career growth exponentially.
- Take the holistic ownership of creative excellence - from production, strategy, to agency management
- Generate and shape creative concepts rooted in advertising fundamentals, optimized for paid social, CTV and emerging channels.
- Partner with media and growth teams to translate performance data into actionable creative direction.
- Lead production of high-performing ads (short-form video, UGC, influencer collabs, static, TVetc.), ensuring both speed and quality.
- Develop creative briefs and testing frameworks that connect learnings with creative hypotheses across awareness, consideration, and conversion stages.
- Analyze and synthesize performance results, distilling insights into storytelling opportunities and drive iteration and scale.
- Lead agency relationships and channel partners to maximize creative output, collaboration, and efficiency — ensuring external teams are aligned with Jerry’s creative and performance goals.
- Stay on top of platform trends, formats, and cultural shifts, ensuring Jerry’s creative stays fresh, relevant, and effective.
- Build and manage a creative pipeline, balancing speed and craft while ensuring assets are aligned with growth goals.
- Leverage AI tools (for ideation, scripting, editing, analytics, etc.) to accelerate creative workflows and unlock new creative possibilities.
- Share learnings and best practices across the team — helping turn creative testing into a scalable, repeatable playbook through data-informed process.
- 5+ years of experience in advertising, creative production and/or creative strategy — ideally within performance-driven environments (e.g. DTC brand in-house creative teams, or creative agencies with a strong performance focus).
- Proven track record producing or directing high-performing creative for paid channels (TikTok, Meta, YouTube, CTV, etc.).
- Strong grasp of what makes creative perform: hooks, pacing, iteration, testing frameworks.
- Experience leading agency and production partners to maximize output quality, collaboration, and performance alignment is a plus.
- Analytical comfort — you can interpret data and use it to refine creative direction.
- AI fluency — comfortable experimenting with generative tools to streamline workflows, analyze data, or expand creative possibilities.
- A deep passion for advertising and storytelling — you study brands, trends, and performance creative for fun.
- Understanding of full-funnel marketing, from brand awareness and consideration messaging to conversion-focused assets.
- Collaborative and entrepreneurial mindset — thrives in fast-paced environments, comfortable bridging creative, media, and analytics teams.
- Bonus: experience in both agency and growth contexts (especially at app-based or DTC brands)
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