Senior Manager, Planning
Job Description:
**Must be located in EST or CST time zones for collaboration with team and clients**
Job Description:
Dentsu is looking for a Senior Manager of Media Planning with solid media expertise to lead the development and execution of integrated media strategies across digital and traditional channels for two of our clients an automotive and a healthcare client. The Senior Manager Planning serves as the day-to-day point of contact for key clients on all campaign-related matters. This role is responsible for developing strategic media plans managing budgets and ensuring campaigns deliver against client objectives. The ideal candidate thrives in a fast-paced environment demonstrates deep knowledge of paid media and excels at managing client relationships and cross-functional teams.
You are expected to have a strong working knowledge of the media landscape especially performance digital media. While experience from a total cross channel offline and online perspective will be a benefit the candidate that will be successful in this role will have experience in brand and performance media particularly all things digital social display native search programmatic and video. (Linear TV experience a plus.)
This role will be very hands-on and involved in the day-to-day of this account. You will be a key member of the team coordinating across cross-functional channel and analytics leads. As a Senior Manager of Media Planning you are responsible for ensuring that communication strategies are effectively converted into plans as well as leading the development and implementation of those plans in collaboration with the cross-functional partnership with the senior leadership you will assist in setting the strategic tone for the account. As point person to our clients experience managing client relationships is also a key component of this role. You will report directly to the Group Director of Integrated Planning. Key Responsibilities- Client Leadership: Act as the primary day-to-day client contact for campaign planning and execution providing strategic guidance and clear communication.
- Maintains deep understanding of the clients business category trends consumer behavior and competitive landscape
- Acts as clients daily point of contact for project status requests other asks
- Manages workflows timelines and deliverable quality across multiple projects simultaneously
- Assists in preparation of decks presentations and pitches with a strong eye for detail narrative flow and visual polish; coordinating across teams as needed
- Media Planning & Strategy:
- Accountable for all operational aspects of the media campaign process including trafficking budget management media actualization and creative asset management.
- Develop comprehensive channel plans leveraging agency tools and data to provide ideal budget allocations projected reach and frequency and recommended channel mix
- Maintains current knowledge of full paid media ecosystem and emerging trends.
- Manage 1 or more media planners providing mentorship and guidance.
- Foster strong relationships with media partners to effectively manage direct buys and coordinate with Sr Associate on execution
- Cross-Functional Collaboration:
- Leads by example in representing team culture of compassionate accountability.
- Lead collaboration with internal team leads across disciplines to deliver integrated solutions and ensure campaign success delivery and optimization.
- Provide thought leadership and ensure alignment between planning buying and creative teams.
- Budget & Performance Management:
- Ensure alignment and adherence to taxonomy
- Accountable for accurate campaign set-up within financial and campaign management systems
- Oversee budget management and ensure accurate financial tracking. Advocate for timely invoice processing across channel teams
- Reporting & Insights:
- Ability to reviews and synthesize data into actionable insights
- Collaborate with team members to gather campaign performance data and develop actionable insights.
- Present findings and recommendations to clients to optimize future campaigns.
Qualifications
- 3-5 years of media planning experience preferably in an agency environment.
- Bachelors degree or equivalent experience
- Preferred working hours: CST or EST
- Strong understanding of media channels (digital traditional emerging) and planning tools.
- Proven ability to manage client relationships and lead cross-functional teams.
- Excellent analytical organizational and communication skills.
- Ability to thrive in a fast-paced environment and manage multiple priorities.
- Strong client-facing and communication skills. Communicates with clarity professionalism and polish
- Demonstrates intellectual curiosity and creativity
- Maintains impeccable organizational rigor
- Proactive solutions-oriented and data-driven approach to challenges.
- Polished persuasive presentation skills with ability to present to clients
- Ability to translate internal conversations into nuanced client communications
- Flawlessly execute projects with strong attention to detail
- Strategic thinking and problem-solving abilities.
- Proactively recognizes opportunities and demonstrates intellectual curiosity
- Exudes a strong work ethic and high sense of accountability
- Manages up to Group Director and other team Leads effectively
- Proficiency in Microsoft Word PowerPoint Excel Outlook
- Experience in Prisma a plus
Additional Information
The anticipated base salary range for this position is $68000 - $110400. Placement within the salary range is based on a variety of factors including relevant experience knowledge skills and other factors permitted by law.
Benefits available with this position include:
Medical vision and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave and
Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits including but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act in accordance with its plans and policies. For further details regarding Dentsu benefits please visit .
To begin the application process please click on the Apply button at the top of this job posting. Applications will be reviewed on an ongoing basis and qualified candidates will be contacted for next steps. #LI-RB1 #LI-Hybrid
Location:
ChicagoBrand:
IprospectTime Type:
Full timeContract Type:
PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race color national origin sex sexual orientation gender identity age pregnancy childbirth or related medical conditions ancestry physical or mental disability marital status political affiliation religious practices and observances citizenship status genetic information veteran status or any other basis protected under applicable federal state or local law.
Dentsu is committed to providing reasonable accommodation to among others individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us please send an e-mail to by clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.
Required Experience:
Senior Manager
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