Senior Product Marketing Manager

Rittal LLC has built a strong tradition of innovation and takes pride in a progressive approach to engineering. We design and manufacture the world’s leading industrial and IT enclosures, racks, and accessories, including high efficiency, high-density power management, and climate control systems for industrial, data center, outdoor and hybrid applications.
As the Product Marketing Manager - Data & Content you will be responsible for managing, updating, and enriching product data to drive an accurate, engaging, and consistent customer experience across digital platforms, including our website, channel partner websites, and third-party e-commerce marketplaces. This role will ensure product data and content align with marketing strategies, support sales partners, and enhance our go-to-market efforts. The ideal candidate is both data-driven and strategically minded, with the ability to collaborate across functions and contribute to the development of product marketing initiatives.

Location: Schaumburg, IL (Hybrid)
Compensation Range: $115,000 - $145,000

Primary Responsibilities:
Product Data Management & Content Creation:

• Create, manage, and maintain base and individual product listings for the U.S. website, ensuring accuracy, consistency, and alignment with brand standards.
• Cleanse, standardize, and update product data across multiple platforms and processes to ensure it is accurate and ready for use across sales and marketing channels.
• Develop, enrich, and adapt product content for third-party channel partner and e-commerce platforms as needed to maximize visibility and sales.

Product Data Strategy & Cross-Functional Collaboration:

• Support the planning and execution of product data marketing strategies with the BU Marketing Managers to drive product adoption and engagement in target markets.
• Collaborate with BU Marketing, Sales, Product Management, and other teams to provide the most up-to-date and relevant product information for their needs.
• Work closely with HQ personnel, outside vendors, and third-party developers on data-related projects and process improvements to enhance product data accuracy and accessibility.

Content Accuracy & Visual Consistency:

• Audit and maintain product data accuracy, working meticulously to ensure that all data matches product images, specifications, and other relevant details.

• Coordinate with internal teams and external photographers to ensure product images match product descriptions and listings perfectly.

Process Improvement & Documentation:

• Identify opportunities for streamlining and improving product data processes, ensuring data integrity across platforms and enhancing team efficiency.
• Document processes, guidelines, and best practices related to product data management, creating clear reference materials for internal stakeholders.

Product Marketing Support & Analytics:

• Provide insights and support for product launches, content updates, and digital marketing initiatives based on product data analysis.
• Conduct data audits to identify inconsistencies, errors, and opportunities for optimization, reporting findings and recommending adjustments to improve data quality.
• Monitor and analyze product data and content performance across platforms, using insights to improve product positioning, drive sales, and enhance the customer experience. Key Skills & Experience:

Technical Expertise in Data Management:

• Advanced skills in Microsoft Excel, including proficiency with logical, mathematical, VLOOKUP, date, and text functions.
• Experience with data transference (import, export, FTP) and transformation/standardization processes.
• Familiarity with AutoCAD or similar applications is a plus, as well as experience managing and enhancing product data across digital platforms.

Organizational & Analytical Abilities:

• Strong organizational and planning skills with the ability to handle multiple projects and tasks, often with tight deadlines.
• Acute attention to detail and a proactive approach to identifying and resolving data issues.
• Ability to work efficiently in a fast-paced, high-energy environment, adapting quickly to changing needs.

Communication & Collaboration Skills:

• Excellent verbal and written communication skills, with the ability to communicate effectively across departments and with external partners.
• Strong team player with a collaborative mindset and the ability to work cross-functionally with other teams, such as Sales, Product Management, and external partners.

Preferred Experience:

• 5+ years of experience in product data management, digital content creation, or product marketing within a B2B environment, ideally in manufacturing or a similar industry.
• Demonstrated experience in product marketing, including content development, product positioning, and go-to-market strategy support.
• Experience with eCommerce platforms, website content management systems, and third-party marketplaces.

If you require reasonable accommodation for any part of the application or hiring process due to a disability, you may contact the company’s Human Resources Department at (937) 399-0500.

This option is reserved for individuals who require accommodation due to a disability.

Rittal LLC and Eplan are proud to be an affirmative action/equal opportunity employer. EEO, including Disability/Vets.