Marketing Associate- Design Specialist

Southern Illinois University Carbondale
Carbondale, IL

Salary: $41,268.00 - $52,620.00 Annually

Location: On Campus

Job Type: Civil Service

Job Number: 2600091

Department: SIU Online and Extended Campus-SIUC

Closing Date: 3/26/2026 11:59 PM Central

FLSA: Exempt

FTE: 1.0

Description

Salary is competitive and commensurate with qualifications and experience, while also considering internal equity.

SIU Online and Extended Campus is composed of a group of cohesive units that work collaboratively to maintain and enhance SIU's online and distance education options and provide exceptional support and service to Salukis across the U.S. New team members are welcomed into an encouraging environment that believes in teamwork and strives to meet the needs of students no matter where they are on the map.

This position supports marketing, communications, and enrollment initiatives by designing and producing high-quality digital and print materials that promote off-campus, online, and special session programs. The incumbent applies strong graphic design principles-including typography, layout, color, visual storytelling, and accessibility-to create brand-aligned communications across print, web, and social media platforms; evaluates and enhances existing materials to improve clarity, consistency, and visual impact; manages promotional item design and vendor coordination; and collaborates with marketing, web, and program teams to support integrated campaigns.

Examples of Duties

1. Design and produce high-quality digital and print marketing materials for off-campus, online, and special session courses, applying strong graphic design principles such as typography, layout hierarchy, color theory, visual storytelling, and accessibility compliance while ensuring alignment with university branding standards.

2. Evaluate, update, and enhance existing marketing assets by applying advanced design judgment to improve composition, readability, consistency, and visual impact; recommend refinements to templates, imagery, and messaging to strengthen brand identity across materials.

3. Manage promotional item design and production by developing branded artwork, preparing print-ready files, selecting appropriate formats and materials, coordinating with vendors, and ensuring visual quality control from concept through final delivery and distribution.

4. Support social media content creation by designing visually compelling graphics optimized for platform requirements, creating cohesive visual campaigns, and applying best practices in digital layout, motion graphics (when applicable), and audience-focused visual communication to strengthen the department's professional presence.

5. Assist with web content updates by applying user-centered design principles, optimizing graphics for web performance, maintaining visual consistency across pages, and ensuring accessibility, responsive formatting, and brand compliance in collaboration with web and marketing teams.

6. Contribute to integrated marketing initiatives by applying design thinking to campaign execution, developing cohesive visual themes across channels, and supporting recruitment and outreach events through branded displays, signage, and presentation materials.

7. Perform other related duties as assigned.

Qualifications

At the request of the department, please upload a Cover Letter, CV, and either a Portfolio or a sampling of your work.
  1. Bachelor's degree in marketing, business administration, communications, public relations, graphic/media design or a closely related field.*
  2. One (1) year (12 months) of professional work experience in graphic design, marketing, and/or student recruitment and retention.*
    Note: Master's Degree in an area consistent with the duties of the position may be substituted for one (1) year (12 months) of work experience.
Supplemental Information

Illinois Residency Requirement: Pursuant to the State Universities Civil Service System, out-of-state candidates must establish Illinois residency within 180 calendar days of the start date for this position.

Tips for Completing a Civil Service Application:
1. To be eligible for the role, ensure that your application includes a complete and detailed employment history that highlights your relevant full-time and part-time work experience, including start and end dates of employment.
2. Relevant part-time work experience will count towards the qualifications for this position and will be converted to full-time equivalence to calculate the total length of experience.
3. Upload all official transcripts to meet the educational requirements. If the job description specifies a minimum number of college hours, transcripts are mandatory for the successful processing of your application.
4. Veterans who qualify for preference must provide proof of eligibility within ten (10) working days of submitting an application, unless the same proof has already been submitted in a previous application. The required proof of eligibility includes, at a minimum, a copy of the veteran's DD214/DD215 form (Department of Defense), NGB22 form (National Guard), or Discharge Orders or DD256 Discharge Certificate (Reserves).
5. After the position has closed, your application and supporting materials will be reviewed to determine if you meet the minimum qualifications, including any specialty factors associated with this position. Those who qualify will move forward for Civil Service Examination/Testing.
6. Please monitor your e-mail for further information regarding your application. Emails will be generated from [email protected] .
7. For more information on Civil Service classifications, please visit the SUCSS web site at sucss.illinois.gov

About Civil Service Examination/Testing: The Civil Service examination for this classification is based on your application materials and responses to the supplemental questions. No participation other than submission of application materials is required from applicants that qualify to take the exam. If you meet the minimum required qualifications for this position, your application will move forward for examination/testing in which you will receive a score calculated based on your education and experience, and your name will be placed on the active employment register by exam score. This score will be emailed to the email address noted on your application. After the application deadline, the names within the top three scores will be referred to the department for interview.

Sponsorship for Work Authorization is not available. For more information visit

Southern Illinois University Carbondale is an R1 Opportunity University with a statewide economic impact of $2.7 billion dollars. We offer 200+ undergraduate degrees, minors and specializations, 79 master's degrees, and 40 doctoral degrees. Our main campus is 1,136 acres, with additional acreage in University Farms, Touch of Nature Outdoor Education Center, and other facilities. The university is an essential part of the city of Carbondale and an important contributor to the culture of the entire region. While Carbondale includes many of the amenities of urban life, it retains its small-town flavor. Cost of living is considerably lower in the region than similar areas elsewhere, and many employees commute from nearby counties.

The Southern Illinois region is distinct from the rest of the state, boasting considerable natural beauty including the Shawnee National Forest, many state parks, national wildlife areas, and several lakes beloved for recreation. Local foods are readily available in the area, with a variety of eateries and a growing specialized food truck presence. The area is home to the Shawnee Hills Wine Trail, an official wine appellation designation. The wineries extend the cultural reach of the community, hosting live music and continual art exhibits. The campus itself is a microcosm of the area, with a lake and forest on campus, as well as traditional collegiate architecture, quad, and residential halls. Students enjoy outdoor study areas as well as specialized computer labs scattered across campus, including in the three million volume Morris Library. To learn about employee benefits , employee tuition waivers , and find resources about Carbondale and the Southern Illinois region, visit: .

Southern Illinois University Carbondale is an equal opportunity, affirmative action employer dedicated to building a community of excellence, equity, and diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, ancestry, age, order of protection status, genetic information, marital status, disability, pregnancy, sexual orientation including gender identity, unfavorable discharge from the military or status as a protected veteran. The university will comply with all federal and state nondiscrimination, equal opportunity and affirmative action laws, orders, and regulations.
Posted 2026-03-15

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