Media Planner

Company description

Hi there! We're Razorfish. We've been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What's different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Overview

The Media Planner is responsible for media strategy development, planning/buying, and campaign analysis related to multiple online channels. This person will serve as the day-to-day internal team and client contact. They will demonstrate an emerging ability to work cross-functionally, particularly with creative and analytics, and assist in the training and mentorship of assistant media planners. The Media Planner should complete media plans independently and show the ability to analyze data and glean relative insights.

Responsibilities

Core Craft Skills

• Participates with client and internal team to establish media goals, objectives and strategies for advertising campaigns.

• Studies demographic data and consumer profiles to identify desired target audiences for online advertising; draws POV from data.

• Evaluates editorial content and audience composition of a wide range of media vehicles to determine which would most effectively reach target audience.

• Negotiates independently with publishers.

• Works cross-functionally (particularly with creative and analytics).

Client Exposure

• Contributes to media plan and client presentation.

• Daily internal team contact and ongoing tactical contact with clients

Business Operations

• Completes month-end billing in partnership with the account management team

• Emerging expertise across Prisma: executes placements, maintains quality control on placements, handles back-end billing.

Team Leadership

• Assists in training and mentorship of Media Coordinators.

Agency Leadership

• Participates in shared learning and works with Sr. Media Planners to help put together POVs across the department.

Qualifications

• Bachelor's degree (BA/BS)

• 2-4 years of media planning experience, preferably within an agency environment.

• Experience in digital media planning.

• Experience in relevant media platforms and technologies.

• Excellent written and verbal communication skills.

Additional information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more

• Monetary assistance and support for Adoption, Surrogacy and Fertility

• Monetary assistance and support for pet adoption

• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance

• Tuition Assistance

• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

• Matching Gifts programs

• Flexible working arrangements

• 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $60,800- $84,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be May 16, 2026.