Digital Experience Manager

Join us as we empower the world to work out, creating healthier lives together.

At Life Fitness / Hammer Strength , we’re not just building fitness equipment, we’re shaping the future of fitness and inspiring healthier lives around the world. As pioneers in fitness innovation for more than 55 years, we design, manufacture, and deliver high-performance, reliable solutions that empower people to move.

Life Fitness / Hammer Strength is expanding its Digital Experience Team and seeking a Digital Experience Manager to sit at the intersection of strategy, customer engagement, and commercial execution, playing a critical role in advancing our connected fitness strategy. As part of a small, global team of Digital Experience Managers, you will collaborate closely with cross-functional partners to deliver a world-class digital sales experience that elevates customer understanding, enables our sales organization, and accelerates digital revenue growth through education, insight, and partnership.

In this role, you will be both strategic and customer-facing, with a strong emphasis on delivering measurable value to our customers and sales teams while driving growth of our digital solutions. You will work closely with sales, marketing, and product teams to ensure a consistent, high-impact digital experience.

This is a hybrid position based out of our Global Support Center in Rosemont, IL . Mondays and Fridays are remote; Tuesdays through Thursdays are in-office collaboration days . Occasional international travel may be required. #LI-HYBRID

As our Digital Experience Manager, you will:

• Lead Local Execution : Execute the global Digital Experience strategy across a defined portion of North America, ensuring alignment with international priorities and global commercial growth objectives.
• Drive Client Engagement : Build and maintain senior-level relationships with a targeted portfolio of strategic accounts, developing a deep understanding of customer challenges and delivering tailored, technology-driven solutions.
• Develop a strong Sales Partnership : Partner closely with commercial teams to enable a unified approach to customer engagement, supporting digital solution positioning, demonstrations, and value articulation.
• Provide Market & Customer Insights : Capture and communicate customer, market, and competitive insights to inform product development, digital marketing strategies, and go-to-market planning.
• Understand Partner & Ecosystem Management : Develop and manage relationships with key ecosystem partners, integrating partner solutions into go-to-market strategies to drive incremental customer value.
• Deliver Reporting & Performance Management : Track, analyze, and report on digital sales performance, customer success metrics, and strategic initiatives to ensure progress against financial and operational KPIs.

What Life Fitness / Hammer Strength is looking for in our Digital Experience Manager:

Skills & Qualifications:

• Experience : 5+ years of experience in digital sales, technology-enabled solutions, or related roles (e.g., apps, mobile platforms, APIs, ecosystems), with a demonstrated record of driving growth within digital sales. Experience within fitness, health technology, or industry partner environments preferred.
• Strategic & Commercial Acumen : Strong ability to translate technical capabilities into compelling commercial value propositions aligned with customer and business needs.
• Customer-Centric Leadership : Proven passion for delivering exceptional customer experiences and influencing outcomes through insight, education, and collaboration.
• Communication & Executive Presence : Highly effective verbal and written communication skills, with confidence presenting to senior stakeholders, leading workshops, and representing the organization at industry events.
• The ability to clearly translate technical terms into simple, practical language for our sales organization enabling teams to confidently understand, position, and communicate product capabilities in a customer-facing environment.
• Relationship Management : Demonstrated ability to build trust-based relationships across customers, internal stakeholders, and external partners in a matrixed, global environment.

Additional Requirements:

• Willingness and ability to travel up to 35% primarily within the United States with some international travel as required.
• Strong affinity with fitness, wellness, and digital health technologies.
• Experience in Power BI and Salesforce applications for reporting and KPI completion.

At Life Fitness / Hammer Strength, we think customer first , play as one team , and raise the bar on fitness innovation —in the gym and in every corner of our facilities. We persevere and get it done , with a clear purpose to inspire each other to live healthier lives . If you’re ready to bring out the best in people while powering the future of fitness manufacturing, we invite you to apply.

Want to take the next step in your career? Life Fitness / Hammer Strength takes pride in our talented employees and believes in providing opportunities for further growth and advancement. We encourage you to test your strengths, push your limits, and unleash your potential. If you feel the position is right for you, we invite you to apply. We’ll work with you closely to support you throughout the hiring process. If your CV/ resume shows that your skills and experience have synergy with the job description, then we’ll hop on a call to get to know you and your experience and discuss the position in more detail. If it’s not the right opportunity this time, we’ll always let you know.

At Life Fitness / Hammer Strength, we believe in taking care of our team with a comprehensive total rewards package that includes competitive pay and a range of valuable benefits. The salary range for this position, intended for U.S. applicants, is $70,500 - $100,300 annually.The actual salary will vary based on applicant’s education, experience, skills, and abilities. The salary range reflected is based on a primary work location of Rosemont, IL and the actual salary may vary for applicants in a different geographic location.

Life Fitness / Hammer Strength offers a comprehensive package of benefits for full-time team members, including, but not limited to: a 401(k) savings plan with 4% employer match; medical, dental and vision insurance, parental, medical and military leaves of absence, paid time off, including 12 paid holidays throughout the calendar year, paid vacation days beginning at 13 days annually, paid sick leave as provided under state and local paid sick leave laws, company paid short-term disability and optional long-term disability, health savings account, health care and dependent care reimbursement accounts, employee and dependent life insurance and supplemental life and AD&D insurance, hospital indemnity; identity protection, legal services, adoption assistance, tuition assistance, commuter benefits, employee discounts, and an employee assistance program that includes free counseling sessions. Eligibility for benefits is governed by the applicable plan documents and policies.

Life Fitness / Hammer Strength is an equal opportunity employer. All qualified applicants, including individuals with disabilities and protected veterans, are encouraged to apply. Life Fitness / Hammer Strength complies with all applicable federal, state, and local laws regarding employment, recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable federal, state, or local laws.

There continues to be a significant increase in phishing attempts across all industries where fraudsters are impersonating real employees and sending fictitious job offers to applicants in a scheme to obtain sensitive information. Please note that Life Fitness/Hammer Strength will never ask for your financial information at any part of the interview process, including the post-offer stage, and will only correspond through “@lifefitness.com” or "@indoorcycling.com" domain email addresses or “[email protected]” for U.S. opportunities.

Life Fitness/Hammer Strength does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors.