Subaru Automotive Sales Consultant

Position Overview As a Subaru Automotive Sales Consultant, you are more than a salesperson — you are a trusted guide for customers making an important life decision. This role focuses on education, transparency, and relationship-building while delivering a buying experience that feels comfortable, confident, and memorable. Top performers succeed by combining strong people skills with consistent follow-up, product knowledge, and a genuine commitment to customer satisfaction. Core Responsibilities (Subaru Standards)

• Welcome customers and create a friendly, low-pressure environment
• Learn customer needs and lifestyles to recommend the right Subaru model
• Educate customers on Subaru safety, AWD capability, reliability, and technology
• Conduct test drives and explain features clearly and confidently
• Follow Subaru and dealership sales processes with honesty and transparency
• Work with management to structure deals and complete paperwork accurately
• Maintain detailed customer information and follow-up in the CRM
• Deliver a professional, respectful, and customer-first experience
• Support Subaru’s reputation for trust, safety, and long-term ownership

High-Performance Expectations (What Top Subaru Consultants Do)

• Proactively follow up with leads via phone, text, and email
• Set and confirm quality appointments that show and close
• Maintain strong closing ratios and customer satisfaction scores
• Build long-term relationships that generate repeat and referral business
• Ask for customer reviews and referrals in a natural, professional way
• Stay knowledgeable on Subaru products, safety ratings, and programs
• Manage daily tasks, follow-ups, and pipeline consistently
• Take ownership of personal goals and performance results
• Deliver a 10-out-of-10 experience customers feel confident recommending

Qualifications & Skills

• Customer service or sales experience preferred
• Strong communication and listening skills
• Relationship-driven and solution-oriented mindset
• Comfortable using CRM and digital communication tools
• Automotive experience helpful, but not required
• Flexible schedule including weekends

What We Offer

• Competitive commission and bonus structure
• Subaru-focused training and ongoing coaching
• Supportive, team-oriented environment
• Opportunities for career growth and advancement
• A respected brand with loyal customers and strong community presence