Senior SEO/CRO Strategist

Who you are:

Orbit Media Studios is seeking a Senior SEO+CRO Strategist (internally titled ‘Senior Digital Strategist'). Supported by a clearly defined optimization process and toolset, experienced subject matter experts, and a team that helps carry strategies through execution, Strategists originate and drive the long-term vision that yields results from our clients’ websites.

Your role places you in collaboration with a “squad”. Squads include a project manager, writer/editor, and tech/analytics specialists, with additional support from developers, designers, and content implementation specialists.

Squads work with up to six mid-market SMBs (mostly B2B tech, ARR $50M+). Together, we scale and polish content-rich websites that become maximally discoverable in search and the expanding AI landscape, simultaneously maximizing a delightful, high-converting user experience. The Strategist’s passion and curiosity for new ideas drive these engagements

The job:

• Consult on SEO, GEO, and CRO strategy for up to six great brands
• Convincingly take the lead on organic strategy as a credible, trusted expert
• Act as a peer advisor, partner, and friend in these relationships
• Design holistic content strategies that achieve specific, business-relevant goals
• Curate buy-in around your plans with in-house specialists, executives, and investors
• Prove results using data, leveraging tools like GA4, GrowthBook, and Google Sheets automations
• Thoughtfully guide your team's activities, including specialists in content, code, and analytics
• Collaborate with other Strategists through a common, centralized process
• Expect overlap with these common job titles: SEO Consultant, SEO Analyst, Digital Strategist, Content Strategist, CRO Consultant, and Account Manager

The skills

• 5+ years of experience with SEO and conversion topics
• Account-facing relationship management
• Technical SEO: audits, site architecture, experiments, etc.
• Creative SEO: keywords, content strategy, linkbait, etc.
• Conversion Optimization: varied testing, analytics wizardry, etc.
• Openness and curiosity around AI while maintaining critical thinking
• Possess (or acquire) Google Analytics 4 certification
• Organized, meets deadlines, leads others to do the same
• Communicate complex ideas simply and kindly
• Write at a professional level that stays in alignment with the AP Style Guide
• Mastery of tools like Google Workspace, Screaming Frog, Semrush, and Google Tag Manager

Brownie points

• Front-end web development experience (HTML5, CSS3, JavaScript)
• Experience with data scraping, spreadsheet wizardry or other productivity hacks
• Samples of past campaign strategy, execution and outcomes

Compensation

• 15 PTO days and 1 VTO (volunteer time off) day
• 12 paid holidays, including a floating holiday and PTO from Xmas to New Years
• Health, dental, & vision insurance
• Simple IRA with 3% matched by Orbit
• Paid parental leave
• STD/LTD options
• Identity Protection option
• Budget for professional growth
• Salary range: $80K - $95K

Who we are

Orbit Media is an award-winning web design, development and optimization company based in the Ravenswood neighborhood of Chicago. But you can work from anywhere. This can be a remote position.

This role exists within "Optimization" at Orbit. Our unit focuses on improving websites after they've already been built: setting and actualizing a long-term vision.

Since 2001, we’ve been designing and building beautiful, audience-centric, optimized websites for a huge variety of clients in nearly every industry. We’re proud to be one of the first Illinois B Corps with deep roots in our community. We have fun and do great work. And we’d love for you to be a part of it.

Our commitment to an inclusive workplace

Orbit Media provides equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.

Interested? Here’s what we need from you

• Resume
• Start date availability