Principle Product Manager

Zebra Technologies
Lincolnshire, IL

Remote Work: Yes

Overview:

At Zebra, we are a community of innovators who come together to create new ways of working to make everyday life better. United by curiosity and care, we develop dynamic solutions that anticipate our customer’s and partner’s needs and solve their challenges.

Being a part of Zebra Nation means being seen, heard, valued, and respected. Drawing from our diverse perspectives, we collaborate to deliver on our purpose. Here you are a part of a team pushing boundaries to redefine the work of tomorrow for organizations, their employees, and those they serve.

You have opportunities to learn and lead at a forward-thinking company, defining your path to a fulfilling career while channeling your skills toward causes that you care about – locally and globally. We’ve only begun reimaging the future – for our people, our customers, and the world.

Let’s create tomorrow together.

The Product Management team drives the development of product definition and planning to optimize the company’s products and solutions. The team applies broad knowledge of company’s product and solutions capabilities as well as the competitive environment to identify new growth areas, new technology and emerging product opportunities. Oversees the analysis and evaluation of key market statistics and customer requirements to define product strategies and identify product opportunities to expand market share.

The Product Management team also evaluates in-depth market analysis and leads business case development for optimization of existing products and solutions alternatives and/or to create the next generation of new products. Collaborates with research and development to create products and validate early product definitions. This role is both strategic and technical in nature and requires meaningful industry experience.

As a Product Manager Principal, you will be responsible for a specific product line contribution to the overall business unit. This includes increasing the profitability of existing products to developing new products for the company. You will build products from existing ideas and help to develop new ideas based on your industry experience and your contact with customers and prospects.

***Location: Ideally Hybrid in Lincolnshire, IL but open to hiring remote.

Responsibilities:
  • The Product Manager Principal owns the overall marketing message/value proposition statement, business case/P&L, market acceptance of the product and is the GM for the product and portfolio
  • The position has responsibility for defining, prioritizing, and presenting customer and reseller channel partner requirements to stakeholders and the executive leadership team. These requirements need to be part of the compelling business cases and supported with Voice-of-Customer, 3rd party research and industry trends. The business case needs to quantify the investment requirements with in-depth revenue and ROI analysis.
  • Through comprehensive knowledge of the market, competitive landscape, customer requirements, distribution channels and Zebra offerings, anticipates market and customer requirements for assigned product(s)
  • The position has responsibility for the growth and business success of an assigned product line life cycle and/or product category. The role will oversee other product managers in both developing strategies and managing tactical execution of product growth and development plans as well as delivering management objectives, coaching, and mentoring
  • This position is responsible for ensuring the ongoing review of the competitive environment for his/her product category. This is accomplished through analysis of competitive equipment and compilation of other pertinent findings, and the information thus gained is published and/or presented on a regular basis
  • The Product Manager Principal ensures that his/her organization works with the Product Marketing and Marketing Communications in developing product promotion programs. Product Management is responsible for insuring that positioning and factual content are correct, and that timing for release of promotional materials fits with the product launch schedule. In addition, product positioning and pricing strategies are owned and managed by the Product Manager Principal and team who coordinate the communication of this information within product marketing
  • The position is responsible for product lifecycle management for assigned Product lines/families
    • Work closely with operations and supply chain to properly manage, forecast, ramp plans, component obsolescence, misaligned sales orders, yield issues, and product hold issues
    • Manage transitions and discontinuations of product line
    • Manage product related communications to both internal and external associates
  • The Product Manager Principal actively supports the Sales organization as required in select sales presentations, proposals and opportunities in select sales presentations, proposals and opportunities.
  • Delivers product training to sales, sales engineers, technical support and other internal and external stakeholders.
  • Responsible for competitive analysis, as represented in developed presentation materials including detailed metrics and analysis to support business case and product development process
  • Product Manager Principal and his/her team work closely with internal stakeholders throughout the development process in negotiating design trade-offs that may be needed, while preserving the requirements stated in the market requirements document (MRD). Internal stakeholders include but not limited to product marketing, end users, channel partners, sales, engineering, support organizations, and manufacturing
  • Sets pricing strategy. Establishes product price to maximize sales and profitability
  • Monitors financial performance of product lines and makes recommendations for pricing action against revenue and margin objectives. Sets target product costs for new products.
  • Evaluates cost reduction initiatives working in concert with sustaining engineering, finance, and other internal partners
  • Travel as needed to visit customers, partners, attend seminars, trade shows or meet area sales personnel
Qualifications:

Minimum Qualifications:

  • Bachelors degree required
  • 12+ years’ experience, including at least 3 years overseeing product managers in related discipline or technology industry
  • Product Management experience; creating new solutions and bringing new solutions to the market.
  • Good understanding of AI-new trends
  • Experience with Data Science

Preferred Qualifications:

  • Master’s degree preferred
  • Excellent interpersonal skills with strong ability to interact with customers
  • Strong communication skills including written, verbal and oral presentation skills as well as ability to effectively present information and respond to questions from senior management, managers, clients and customers
  • Ability to assess complex market landscape and create focused, integrated product plans
  • Attention to detail, and strong understanding of complex products and systems
  • Deep understanding of financial concepts including P&L, balances sheets, and ROI models with delivery of product through defined objectives
  • Good understanding of AI value propositions for Enterprise frontline – especially for retail, T&L and other relevant verticals.
  • Knowledge of data science and AI technologies are highly desirable
  • Multi-task and manage complex programs
  • Advanced market knowledge in assigned product vertical, category or technology or solutions
  • Highly creative with ability to think strategically and develop strategic/business plans
  • The successful candidate will be a self-starter; this individual must be adaptable, persuasive, tenacious and perceptive and be able to execute a well-developed plan
  • Strong planning and execution skills
  • Advanced analytical, problem solving and organizational skills
  • Demonstrates good judgement in decision making, applies knowledge and experience to guide decisions
  • Strong business acumen
  • Excellent skills in Microsoft business applications including Word, Excel and PowerPoint
  • Ability to travel

Come join our team!

Zebra is an equal opportunity/affirmative action employer committed to a diverse and inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, ancestry, marital status, age, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. If you are an individual with a disability and need assistance in applying for a position, please contact us at [email protected] .

The EEO is the Law poster is available here:

The EEO is the Law poster supplement is available here:

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.


Zebra Total Rewards includes more than just pay and is structured to meet the needs of our changing global business and evolving talent. We are committed to providing our employees with a benefits program that is comprehensive and competitive – including healthcare, wellness, inclusion networks, and continued learning and development offerings. We offer community service days, in addition to the traditional insurances, compensation, parental leave, employee assistance program and paid time off offerings depending on the country where you work.

Salary: USD 153900.00 - USD 230900.00 Yearly

Salary offered will vary depending on your location, job-related skills, knowledge, and experience.
Additionally, all Zebra roles are eligible for cash incentive programs. For example, sales roles have additional opportunity to earn substantial variable compensation tied to quota achievement. In most other roles, the Zebra annual cash incentive program links Company and individual performance together. Some roles may also be eligible for long-term incentive equity awards.

To protect candidates from falling victim to online fraudulent activity involving fake job postings and employment offers, please be aware our recruiters will always connect with you via @zebra.com email accounts. Applications are only accepted through our applicant tracking system and only accept personal identifying information through that system. Our Talent Acquisition team will not ask for you to provide personal identifying information via e-mail or outside of the system. If you are a victim of identity theft contact your local police department.

Posted 2025-09-14

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