Marketing program manager
TransUnion's Job Applicant Privacy Notice
Personal Information We Collect Your Privacy Choices What We'll Bring At TransUnion, we strive to build an environment where our associates are in the driver’s seat of their professional development, while having access to help along the way. We encourage everyone to pursue passions and take ownership of their careers. With the support of colleagues and mentors, our associates are given the tools needed to get where they want to go. Regardless of job titles, our associates have the opportunity to learn new things and be a leader every day. Come be a part of our team – you’ll work with great people, pioneering products and cutting-edge technology. As a Marketing Program Manager, you will improve marketing program orchestration and execution to drive efficiencies. This role will work with the Marketing Strategist and Marketing Manager responsible for supporting TransUnion’s Communication Solutions to manage campaign execution and provide other marketing campaign support as requested. What You'll Bring- 3-5 years of marketing project or program management experience with a docus on data/tech solutions in a B2B or agency environment.
- Marketing Acumen: An understanding of B2B marketing, and campaign development and execution with experience managing the execution and delivery of marketing campaigns.
- Program Management: Strong program/project management, prioritization and organizational skills to manage multiple projects concurrently and meet deadlines.
- Communication Skills: Ability to clearly communicate project updates, milestones, and results to internal teams and external agencies, with a focus on building strong relationships.
- Collaborative Mindset: Ability to operate as a proactive team member who can accept delegated responsibility, work independently and collaborate effectively with others.
- Problem-Solving: Ability to think critically and solve challenges.
- Bachelor’s degree in marketing, communications or equivalent.
- Work closely with internal marketing team to understand the marketing strategy, objectives and campaign goals for assigned area.
- Translate marketing and campaign plans into project plans, deliverables and timelines, and manage campaign execution including risks, issues and dependencies.
- Collaborate and partner with marketing channel leads during planning cycle to understand and account for capacity forecasting and adjustments and coordinate project resources.
- Facilitate project meetings and status updates to ensure deliverables and timelines stay on track.
- Attend and participate in planning sessions, campaign kickoffs, business reviews and other meetings as required.
- Monitor campaign performance against milestones and KPIs and provide relevant updates to the Marketing Manager and Marketing Strategist for assigned area.
- Facilitate communication to Sales, SDRs and other field teams to provide education about marketing campaigns and required follow-up.
- Coordinate the creation of audiences, list builds and target account lists.
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