Product Manager - NES (Downstream Marketing)

Diasorin is a global leader in diagnostic solutions, pushing the boundaries of science and technology to create cutting-edge tools that improve healthcare worldwide. With a legacy spanning over 50 years, we've earned our reputation for excellence by developing innovative diagnostic assays and instruments that are trusted by healthcare providers around the world.

Our broad offering of diagnostic tests and Licensed Technology solutions, made available thanks to ongoing investments in research, positions us as the player with the widest range of specialty solutions in the sector and identifies us as the "Diagnostics Specialist."

Why Join Diasorin?

Impactful Work: When you join Diasorin, you become part of a team that's dedicated to improving lives. Your contributions will directly impact patient care, making a meaningful difference in the world.

Global Reach & Innovation: Our work transcends borders. Joining Diasorin means collaborating with colleagues from all over the world, expanding your horizons, and contributing to global healthcare solutions at the forefront of the diagnostic industry.

Diverse and Inclusive Culture: We believe in the strength of diversity, and our inclusive culture reflects this commitment. We value your unique perspective and offer a supportive, collaborative environment where everyone can thrive.

Join Our Team: If you're passionate about innovation, diversity, and making a positive impact on healthcare, Diasorin is the place for you. We're looking for passionate and talented individuals who are ready to embrace new challenges and drive healthcare solutions forward.

Are you ready to be part of a dynamic team that's shaping the future of diagnostics? Join Diasorin and become a catalyst for change in the world of healthcare. Apply today and be a part of our exciting journey toward a healthier, more connected world. Together, we can make an impact!

Product Manager – NES (Downstream Marketing)

Department: Commercial / Marketing – Near-Patient & Emerging Solutions (NES)

Location: United States (Hybrid or Field-Based)
Job Scope

The Product Manager – NES (Downstream Marketing) drives commercialization and growth for Diasorin’s Near-Patient and Emerging Solutions portfolio across the U.S. market. This role focuses on downstream marketing strategy, product positioning, and market adoption, ensuring successful execution of launch and lifecycle initiatives in alignment with global NES objectives.
Key Responsibilities

Develop and implement downstream marketing plans to drive awareness, adoption, and revenue growth of NES diagnostic solutions.
Translate complex scientific and technical features into compelling customer value propositions, messaging, and promotional content tailored to multiple customer segments (laboratories, hospitals, clinics, and physician offices).
Partner with global marketing, sales leadership, and technical teams to ensure strong market entry and consistent communication throughout the launch cycle.
Create impactful tools, training, and collateral to support the field sales organization in positioning NES products effectively.
Monitor market trends, competitive activity, and customer feedback to identify opportunities for differentiation and continuous improvement.
Lead the development of multichannel marketing campaigns (digital, events, thought leadership) to strengthen Diasorin’s brand presence in point-of-care and rapid diagnostics.
Work closely with Regulatory, Medical Affairs, R&D, and Operations to align messaging, ensure compliance, and maintain product supply continuity.
Define key metrics and monitor marketing campaign effectiveness, pipeline health, and product line performance to inform future strategies.

Education, Experience, and Qualifications

Bachelor’s degree in Marketing, Business, Life Sciences, or related field; MBA preferred.
5+ years of experience in product management or downstream marketing within in-vitro diagnostics (IVD), medical devices, or life sciences.
Proven success leading commercialization or product growth initiatives for diagnostic or point-of-care solutions.
Strong analytical, communication, and storytelling skills with the ability to translate technical information into business impact.
Demonstrated experience working cross-functionally with sales, R&D, and regulatory teams in a global organization.
Comfortable working in a fast-paced, matrixed environment with multiple stakeholders.

Core Competencies

Strategic Thinking & Execution
Data-Driven Decision Making
Market Insight & Competitive Awareness
Cross-Functional Collaboration
Communication & Presentation Excellence
Customer Focus

Diasorin is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status, and will not be discriminated against on the basis of disability.

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and Canada and to complete the required employment eligibility verification document form upon hire.

Diasorin is committed to providing reasonable accommodations for qualified individuals with disabilities. If you are a US or Canada candidate and require assistance or accommodation during the application process, please contact the North America Talent Acquisition Team at [email protected] or 1-800-328-1482 to request an accommodation.

The above job description is intended to describe the general content, identify the essential functions, and set forth the requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities, or requirements.

Diasorin reserves the right to modify or amend this job posting as needed to comply with local laws and regulations.

Please note that offers of employment at Diasorin may be contingent upon successful completion of a pre-employment background check and drug screen, subject to applicable laws and regulations.

This position is not eligible for partnership with a third-party search firm vendor without expressed, written consent from the Diasorin Human Resources Department.