Director customer product marketing
Chamberlain Group (CG) is a global leader in intelligent access and Blackstone portfolio company. Powered by our myQ technology, we make access simple and secure for millions of homeowners, businesses, and communities worldwide. Our flagship brands, LiftMaster® and Chamberlain® , are found in 51+ million homes, and 14 million+ people rely on the myQ® app daily.
Responsibilities:
Create and implement the overall residential and commercial product and channel marketing vision and strategy; drive annual channel marketing planning to support Chamberlain’s business goals across all core lines of business.
Lead a team of product and channel markets who partner with each other and product, go-to-market, and sales teams to develop cohesive channel plans which support the needs of all product lines.
Direct budget and development of impactful channel campaigns/programs and communications, ensure marketing ROI on invested programs.
Elevate the pro channel marketing strategy – implementing VOC learnings to achieve better sell in and sell through.
Drive the retail marketing agenda by partnering with product, sales, and services teams to drive growth for GDOs as well as emerging video products via merchandising, retail media and other promotional tactics (online and in-store).
Develop and lead the customer marketing playbook, ensuring consistent planning and execution across pro and retail channels.
Lead development of retailer- and Pro-specific campaigns, including merchandising, selling collateral, co-op marketing, and training programs.
Lead the team in building comprehensive new product launch plans that drive rapid new product and service adoption with our customers; develop a repeatable and scalable process to ensure flawless execution
Oversee development of quarterly channel communications calendar to ensure timely and effective communication.
Collaborate with leadership across all marketing functions to appropriately plan and budget work, build the necessary capabilities and execute flawlessly.
Motivate and lead a high-performance team by attracting, developing, engaging and retaining team members
Drive the performance management and compensation processes by communicating job expectations, monitoring and evaluating performance, providing feedback and facilitating employee development per the company’s policies
Maintain transparent communication by appropriately communicating organization information to team through department meetings, one-on-one meetings, appropriate email, IM and regular interpersonal communications
Lead and motivate individuals and teams to create a workplace culture that is consistent with the CG mission, vision and values.
Qualifications:
Bachelor’s degree in Marketing, Business, Digital Commerce, or related field required (MBA preferred)
12+ years’ experience with direct experience in both product and channel marketing for B2B organizations
5+ years as a people manager, leading direct and indirect teams in a matrix organization
Strong understanding of pro and retail marketing levers and decision making-drivers, history of supporting both sell-in and sell-through
Experience driving customer satisfaction and increasing loyalty scores
Strong understanding of retail media, merchandising, promotions, e-commerce, and Pro sales enablement.
Analytical and financially rigorous; skilled at ROI analysis and budget stewardship.
Collaborative leader with ability to align stakeholders across Marketing, Sales, and Channel teams.
Chamberlain Group wants all of its employees to succeed and encourages people of all backgrounds to apply. We’re proud to be an Equal Opportunity Employer, and you’ll be considered for this role regardless of race, color, religion, sex, national origin, age, sexual orientation, ancestry; marital, disabled or veteran status. We’re committed to fostering an environment where people of all lived experiences feel welcome.
Persons with disabilities who anticipate needing accommodations for any part of the application process may contact, in confidence [email protected].
NOTE: Staffing agencies, headhunters, recruiters, and/or placement agencies, please do not contact our hiring managers directly.
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