Marketing Manager

Save lives, from the workplace to anyplace.

The National Safety Council is America’s leading nonprofit safety advocate. We focus on eliminating the leading causes of preventable injuries and deaths. Through leadership, research, education, and advocacy, NSC focuses on areas where most unintentional injuries and deaths occur.

We are currently looking for a Marketing Manager   to join us in our mission to save lives and prevent injuries.

Position Highlights:

The Marketing Manager builds, plans, manages, and executes marketing strategies to drive awareness, growth, retention, and engagement among the Council's existing and potential customers as well as connect the Council's products and services to its mission. Duties encompass the development, execution, and analysis of comprehensive marketing campaigns or programs ranging from lead generation to content marketing.

What You’ll Do:

Marketing Strategies—45%

• Develop and implement comprehensive marketing strategies aligned to the Council’s product growth goals in collaboration with product and advocacy partners
• Provide creative ideation to translate business goals into marketing solutions
• Understand market and customer segments and industry nuances
• Familiarity with digital marketing, SEO/SEM, CRM, and analytics tools
• Collaborate with cross-functional teams (creative, channel owners and sales) to ensure campaign messaging and creative assets are on-brand and effective
• Helps set and manage expectations and understanding of the marketing process for program impact

Project and Campaign Management—55%

• Translates marketing program requests into functional requirements
• Manage campaign budgets and timelines to ensure projects are delivered on time and within budget
• Develops copy aligned to key messages and audience insights and optimizes for each channel as appropriate
• Manage ad hoc, cyclical or evergreen campaigns and tactics as needed
• Assist with traffic management for high-volume campaigns as needed
• Analyze campaign performance data and adjust strategies as needed to optimize results
• Stay up-to-date on industry trends and best practices to continuously improve campaign effectiveness

We’re Looking for Someone with:

• Bachelor’s degree in a related discipline with 2–4 years of marketing experience
• Proven ability to understand business opportunities and translate those into high-impact marketing programs and tactics
• Proficient with marketing-related software programs and digital marketing capabilities.
• Comfortable with copywriting for various marketing and sales channels
• Understanding of sales process and principles
• High level of initiative, motivated, goal oriented, persistent and a skilled negotiator
• Strong decision making skills using analytical data
• Handles stressful situations and deadline pressures well
• Excellent written and oral communication skills
• Plans and carries out responsibilities with minimal direction
• Previous B2B marketing or nonprofit marketing a plus
• Excellent communication skills—both written and verbal—with the ability to present to small groups.
• Creative content development skills
• Agency experience including managing external creative vendors a plus
• This is a remote position
• Salary for this role is $75,000

Reasons You’ll Love it here:
NSC cares about the safety, health, and overall well-being of our employees. We offer competitive benefits, resources, and tools to promote a work-life balance that supports employees during all phases of life. We offer the following:

• At least 20 PTO days accrued 1 st year and 11 paid holidays
• Flexible work arrangements
• Comprehensive medical, dental, vision, and life insurance plans
• Flex spending accounts for medical and dependent care
• 403(b) & Roth 403(b) with employer match up to 6%
• Reimbursable training
• Dress for your day

Our hiring process is designed to give you the opportunity to shine at each step.   It starts with an assessment where you really showcase your drive for the role. From there, candidates selected for the first interview will discuss their skills and how they fit with our team. If you're a match, the second interview takes a deeper dive into your background and how you can contribute to our goals. After that, we'll make our final decision and let you know the outcome. This is our usual process, and we're excited to get to know you along the way!

NSC is a Recovery-Friendly Workplace.
We support individuals in or seeking recovery from substance use disorder by fostering a culture of respect, inclusion, and support. We provide access to confidential resources, reasonable accommodations, and a work environment that values your journey and contributions.

NSC is an equal opportunity employer.