Data Analyst (Digital Marketing)
- Segment and deploy 1PD audiences to MarTech platforms
- Build and manage Power BI dashboards and visualizations
- Analyze CRM performance metrics at a global scale
- Support CRM and Direct-to-Consumer (D2C) initiatives in late 2025
- Leverage e-commerce data to support 1PD activations
- Handle 3–4 ad-hoc data requests weekly
- Organize, analyze, and present findings across diverse data sources, including Salesforce Marketing Cloud, CDP, event and e-commerce data, and paid media
- Strong background in marketing data analysis and visualization
- Expertise in Power BI with proven ability to create compelling dashboards
- Experience with Salesforce Marketing Cloud and consumer data platforms
- Understanding of digital marketing data sources (CRM, paid media, e-commerce, events)
- Ability to work independently under tight deadlines
- Excellent communication and collaboration skills
- Must be U.S.-based; NYC location strongly preferred
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